Make your home sale a success
Selling your home doesn’t have to be a headache! My proven process utilizes the industry’s best marketing strategies and leading technology to make your home selling experience seamless. I know the local market and I will price/stage your home accordingly to get you the results you want—the highest price in the shortest amount of time on the market.
Seller Transaction Roadmap
Get To Know Your Property
- REVIEW DETAILS such as property updates, mortgage, balance, and sale goals.
- VISIT PROPERTY to evaluate features for pricing and positioning.
- SET A PRICE to maximize the return on your sale.
List Your Property
- LISTING AGREEMENT & DISCLOSURES are required by law to sell the property. HOA documents should be provided at this time, if applicable.
- PREPARE YOUR HOME by cleaning and decluttering for ideal photos and showings.
- PREPARE TO MARKET with a professional photo shoot, floor plan, signage (if applicable), 3D tour, print materials, and direct mail.
- CONSIDER A PRIVATE LISTING While preparing your home, consider a private listing-exposing your property to eager buyers, and testing the list price before broader market exposure.
- GO LIVE on the Illinois Multiple Listing Service (MLS) and syndicated websites to reach brokers and buyers.
- CONDUCT SHOWINGS to show buyers the highlights of your home.
Negotiation
- RECEIVE OFFERS I will present all offers to you, negotiate on your behalf and execute the final contract.
- COLLECT EARNEST MONEY from buyer to hold with our brokerage.
- ATTORNEY REVIEW includes contract review by attorneys and property inspection by the buyer. Attorneys will also review property survey and order a title search.
Buyer Financing
- APPRAISAL If the buyer is seeking financing, an appraisal will be completed by the buyer’s lender to determine property value for loan qualification.
- MORTGAGE CONTINGENCY will give the buyer a pre-determined length of time to secure their loan for the home.
The Finish Line
- FINAL WALKTHROUGH occurs after seller moves out and directly before closing to ensure that repairs have been made, property is vacant, and no damage has occurred since the buyer last saw the property.
- CLOSING takes place at a title company (or virtually) and typically includes, the buyer, along with their attorney and broker. Seller need not be present.
Services
Professional Photography
In a digital world where your first showing is online, beautiful photos are everything! Catch the attention of more potential buyers with gorgeous, high-definition pictures that show off your home at its best.
Staging
Our professional staging experts offer advice and services that make your home look appealing from every angle, in photos as well as in person.
Professionally Printed Brochures
Leave a lasting impression with professionally-designed print materials that buyers can take home with them.
SwakeGroup Recent Sales
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Sold for $530,000
1725 West BRYN MAWR #1
- Chicago
- 2 Beds | 2 Baths
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Sold for $750,000
1851 West Berenice #2
- Chicago
- 3 Beds | 3.1 Baths
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Sold for $287,500
6922 North Lakewood #2N
- Chicago
- 2 Beds | 2 Baths
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Sold for $1,725,000
2320 Orrington
- Evanston
- 6 Beds | 3.2 Baths
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Sold for $525,000
224 West Saint Paul #3
- Chicago
- 2 Beds | 1.1 Baths
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Sold for $200,000
555 West Cornelia #906
- Chicago
- 1 Bed | 1 Bath
Online Tools
Nearly all homebuyers begin their search online. My digital tools help you reach your buyer faster
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First Look
Start reaching buyers before your home even hits the market! Dream Town’s First Look program gives Dream Town brokers and website users a sneak peek of your listing—I may even find your buyer before I list your home on the public market!
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Dream Town Database of Buyers
Our website has thousands of registered users, and we collect information about each and every one of their search patterns and preferences. This makes it easier to match you with your eventual buyer!
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Featured Property
When you list your home with Dream Town, you enjoy prime placement on our website’s front page, and syndication to the top real estate websites and search engines such as Realtor.com, Trulia, Zillow, and Google.
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Unique Property Website
Do you own a high-end luxury home? All Dream Town listings over $1.25 million receive a custom designed property website, featuring its own website address! This distinctive site is a one-stop-shop for everything a buyer needs to know about your home, including photos, virtual tours, floor plans, neighborhood highlights and more.